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Weekly Articles

Why Poor Quality Images On Your E-Commerce Website Push Away Buyers and Hurt Your Business

Why Poor Quality Images On Your E-Commerce Website Push Away Buyers and Hurt Your Business

by Aaron Larson | Nov 6, 2017 | Marketing, Weekly Articles

Does your business put value in images for your E-Commerce store? People are visual creatures, and it’s well-documented that you are 65% more likely to remember a piece of information if you saw an image with it. Having striking images on your website of your products...
Why Your Last Website Didn’t Give You The Result You Wanted

Why Your Last Website Didn’t Give You The Result You Wanted

by Aaron Larson | Oct 2, 2017 | Weekly Articles

I want you to try and picture something with me. Imagine you’re building your dream home. It’s perfect. You’ve saved countless images of floor plans and know exactly how you want your kitchen to look. You trust the builder you chose and you both have grand plans of...
How to Create an Effective Marketing Plan

How to Create an Effective Marketing Plan

by BNG Design | Sep 4, 2017 | Marketing, Weekly Articles

Strategy, I think we can assume we know what this is, right? For fun, let’s look up the definition in the dictionary: A plan of action designed to achieve a major or overall aim. That’s pretty clear. And yet what I’ve found is most marketers struggle to develop a...
How to Conduct Case Study Interviews: the Art of Asking Leading Questions

How to Conduct Case Study Interviews: the Art of Asking Leading Questions

by Aaron Larson | Aug 7, 2017 | Marketing, Weekly Articles

Does anyone else love a good courtroom scene? The way the lawyer we’re rooting for slowly gets more and more information from a witness to win a case. Maybe it’s my love of films, but I love movies with a great courtroom scene, where the hero finally manages to get...
How to Pick Clients to Interview for a Case Study About Your Business

How to Pick Clients to Interview for a Case Study About Your Business

by Aaron Larson | Jul 3, 2017 | Marketing, Weekly Articles

[vc_row][vc_column][vc_column_text]Case studies are such a valuable resource for businesses. When a prospects read a case study it helps build trust and showcases how you can impact your clients. But the most important step in creating a case study for your business...
Why Advertising on TV and Radio Is a Waste of Money for Your Business

Why Advertising on TV and Radio Is a Waste of Money for Your Business

by Aaron Larson | Jun 5, 2017 | Marketing, Weekly Articles

It’s not 1955. So why are businesses still advertising on radio and TV? Back in the day, there was print, radio, and television as mediums for businesses to advertise their products or services. Paying a hefty sum for a radio or TV commercial was the cutting edge way...
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